We’re a Google Ads and SEO consulting company founded by Sean Hecking. Our goal is to help Internet retailers, B2C service providers, and non-profits grow business online. From creative ad copy to overall digital marketing strategy, we can help you reach your growth goals.
How We Got Started
Sean worked in SEO at a large agency and wanted to work directly with clients across digital marketing channels to help them reach their goals. Sean noticed most local agencies under serve their clients due to a lack of expertise and skillful execution. Most cheap SEO and pay-per-click marketing firms had someone with just a year or two of experience. That junior PPC person was then simply following a standard operating procedure and provided no value beyond cookie cutter tactics. Many businesses simply needed best practices, a strategy, and the right metrics to measure growth. Sean has seen a combination of the right data with actionable tactics have a big impact on results.
“That junior PPC person was then simply following a standard operating procedure and provided no value beyond cookie cutter tactics.”
What We Do
We offer business consulting services for companies looking to grow their Google organic search engine listings and generate more awareness for their brand. We typically start with an audit of your website, establish KPI benchmarks, and build a strategy to help you reach your goals. After building a digital marketing strategy, we also help companies execute content marketing and Google Ads advertising campaigns. Combining best practices in content marketing with organic search and pay-per-click campaigns can have a significant impact on business results.
- Search Engine Optimization
- Ads Management: Google Ads, Bing Ads
- Content Marketing
- SEO Audits
- Google Ads Audits
- Mobile SEO Audits
- Digital Marketing Strategy
Are We Right For You?
Our ideal client is someone who knows their business very well and looks at numbers. We use data to make decisions and help guide strategy. If you’re a company that wants to grow and is not afraid to change strategy or pivot to what’s next, we’re a good fit. If you’re a company that resists change or is focused only on spend and not ROI, we’re not for you.
Who We’re Not
We’re not a cheap SEO company or a low cost pay-per-click management service. We don’t build one-size-fits-all digital marketing programs. We don’t run your campaigns on automated software or build “set it and forget it” campaigns. We don’t design websites or build mobile apps. We don’t have layers of management. We don’t sell you SEO and PPC work, then outsource your work overseas for cheap.
Interactive Cleveland Inc. | Cleveland, Ohio
Principal Consultant & Owner
Consultant and owner of Interactive Cleveland Inc., a digital marketing company. Lead campaign strategy, account management, and project management. Expertise includes Google Ads pay-per-click PPC search engine marketing, social media marketing, and customer experience strategy. Interactive Cleveland is a Google Ads Certified Partner.
Publicis Sapient / Rosetta | Cleveland, Ohio
Senior Associate, Search & Media
Lead SEO link building strategy and execution for consumer products, financial, and insurance industries. Developed link acquisition plan for improving targeted keywords and mentored team members. Clients included: Jos. A. Bank, Office Max, Nationwide Insurance, and Tractor Supply Co.
User Interface Developer & Consultant
Built HTML & CSS for Microsoft SharePoint and IBM Websphere Commerce websites. Created Flash animations and applications using Actionscript. Built SEO friendly JQuery and user interface functionality. Lead email marketing campaign development and delivery using ExactTarget. Clients included: Luxottica, Royal Caribbean, Citizens Bank, and AT&T.
CareerBoard.com | Cleveland, Ohio
Worked closely with sales and marketing team to build web site enhancements, improve search engine optimization, and interpret web analytic reports. Lead email marketing campaign development and improved response rates by 10-15%.