What is Google PageRank?

Updated: Google no longer features PageRank in their toolbar and the importance on PageRank has been greatly diminished in recent years. Google PageRank Explained Online marketers have used Google Pagerank as a measuring stick to help determine the internet authority of a particular website and it’s ability to rank well in search engines. According to […]

What CTR means to SEO

While digging through my Google webmaster tools accounts a couple months back I found an updated “Search Queries” feature with way more data and a chart. I noticed things like impressions, clicks, click through rate (CTR), average position and more. Impressions – This is an estimate of how many times in the past month your […]

Is a website still necessary for small business?

In the last few months Google has been making numerous updates to their local search engine called Google Places in order to compete with other local search services like Yelp. There is also the social sharing aspect of Foursquare that Google is looking to take advantage of as part of Places Hotpot. With a well […]

Introduction to SEO

Found a great introduction to SEO provided by Rand at SEOmoz. These slides offer an SEO 101 approach but also do a great job of explaining some of the more complex ideas in search engine optimization that most 101 presentations fail to cover. Enjoy! Introduction to SEO View more presentations from randfish.

The Power of Social Profiles

Lately there has been a lot of discussion around social media and it’s influence on search engine rankings. Much of the chatter is around recent changes made at Google and the attention being paid to social “signals” picked up by search engines. To me, this makes a lot of sense. If you have a high […]