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5 E-Commerce Marketing Red Flags

Posted on April 17, 2013 by seanhecking — No Comments ↓
Tweet Optimizing an e-commerce website can be challenging. As a business owner or designer it’s hard to know what to do next that will have the greatest impact. Should I test a new landing page? Should I add more product…
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Posted in ecommerce, seo, social media marketing

10 SEO Tactics to Avoid in 2013

Posted on December 26, 2012 by seanhecking — 1 Comment ↓
TweetWe live in a very different search marketing world going into 2013 than we did at the end of 2011. Just think about all the changes that have happened in 2012. Google’s changes alone are enough to make your head…
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Posted in blog marketing, ecommerce, seo, social media marketing

Social is SEO, Content is social

Posted on December 11, 2012 by seanhecking — No Comments ↓
TweetMuch has changed in the SEO world during 2012. With every Google update there seems to be a major shift underway. The info graphic below from Brafton shows just how different SEO is today versus just a few years ago.…
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Posted in seo, social media marketing

If You’re Not First, You’re… OK

Posted on November 29, 2012 by seanhecking — No Comments ↓
Tweet You’ve heard it from Ricky Bobby and other sports figures, “if you’re not first, you’re last.” Who really wants to finish second in sports? There is no super bowl trophy for the runner-up. We’re driven to be the best and shoot…
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Posted in seo, social media marketing

5 Signs Your Twitter Was Hacked

Posted on October 24, 2012 by seanhecking — No Comments ↓
Tweet   It’s 10:30 on a Tuesday night and you’re watching The Office re-runs when you get an email from one of your friends with the dreaded line “hey, I think your Twitter was hacked.” Your friend got a DM…
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Posted in social media marketing, twitter

A Newb’s Impression of Pubcon 2012

Posted on October 19, 2012 by seanhecking — No Comments ↓
TweetPubcon Las Vegas is an annual summit of search and social media professionals, business leaders and internet marketing experts from all over the globe. This year’s conference was my first, making me a Pubcon newb. Going into the event I…
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Posted in search trends, seo, social media marketing

5 Social Media Link Building Tips

Posted on September 4, 2012 by seanhecking — No Comments ↓
Tweet Social media is all the rage these days. Everyone from Katie Couric to Howard Stern is only a tweet away. Though celebrities have embraced Twitter, many people still do not completely understand how and why social is used for marketing.…
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Posted in link building, seo, social media marketing

5 Pinterest Tips for Ecommerce

Posted on August 1, 2012 by seanhecking — No Comments ↓
TweetThe social bookmarking site Pinterest has become more and more popular in 2011 and now ranks among the top social media sites. Many ecommerce site owners are left scratching their heads, “this is great but how do I use Pinterest…
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Posted in pinterest, social media marketing

New Era of SEO

Posted on May 21, 2012 by seanhecking — No Comments ↓
TweetAs many of you may already have read, Google recently updated their algorithm in late April 2012. The change, called “Penguin”, has impacted high ranking websites and even helped some sites improve in rankings. This has left many business owners…
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Posted in search-engine-optimization, seo, social media marketing

Online Marketing Predictions for 2012

Posted on January 3, 2012 by seanhecking — No Comments ↓
Tweet Location Apps Find Their Place This is one that’s been talked about for years but is now starting to become a reality. Foursquare has become more popular, as have many other location based apps. According to Ad Age, more…
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Posted in html5, search marketing, seo, social media marketing