Could Google Wave change email?

For anyone who hates reading through a long list of email chains, Wave may be the solution. Google Wave combines real time chat features, video and Twitter like conversation streams. If chat, email, and Twitter had a love child, it might look something like Wave. It will be interesting to see how Wave will impact current email marketing, Twitter and other chat technologies.

What About Bing?

I'll save you from all the cheesy post titles out there like, "Bada Bing", "It don't mean a thing if you ain't got that Bing..." and so on. There is a lot of hype, including commercials, about how Microsoft's new search engine Bing can help cut through the search clutter to help us make better decisions. While I do like the enhanced image search I still feel like the search engine has not done enough to pull me from the grasp of Google. The universal search features are impressive and I do enjoy the image of the day.

What will become of Bing?

Microsoft has come a long way from their early days of search. Yahoo's #2 status in the search engine space may be in trouble with the release of Bing. Yahoo's role as a web portal may be enough for them to hold off Bing for a while, but that value is slowly decreasing over time.

What Google has to offer over Bing are all the value added web based programs, such as Google Docs. These services are the difference maker for many search engine users. I use search engines to do research, but spend more time using Gmail and Google Docs. Until Bing offers some truly unique web based services, I will still be "Googling" and not "Binging".

Twitter For Marketing from Hubspot

Found a great presentation on how to use Twitter for marketing your personal brand or business. The strategies discussed in these slides are very helpful in establishing best practices. What I found most interesting are the average number of tweets per day, key tweet ratios and bio keywords.

Sean Hecking - @seanhecking
Hubspot - @hubspot

Link-ability

When discussing the subject of inbound links as it relates to search engine optimization, many an SEO will go into a discussion about Google's PageRank, link popularity, anchor text and so on. What many experts fail to touch on is the connection between the content on your site and how likely your pages are to receive natural inbound links.

Natural inbound links are the ultimate goal for any search engine optimization campaign. Natural links offer a relevant and diverse link profile, much of what Google is looking for in how it ranks your site. Google is also looking at from where your links originate. Are they from low quality sites with little visibility or are they from high quality sites with lots of visitors? I've put together a description of what I feel makes a page gain natural links.

Link-ability: The copy, images, look-and-feel and topical subject matter of a web page that increases it's likely hood of being linked to as a valuable resource for an online audience. The ability to easily share a web page with friends and transfer knowledge by way of links.

What do you think makes a web page link-able?