Interactive Cleveland Ohio SEO and Web Design

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Too much to click on… too little time.

October 26th, 2005   
One of my more recent observations in reviewing web sites in recent years, is the tendency to give web users too many options on a web page. Not only does adding too many links on your site confuse your visitors and reduce conversion rates, it may actually hurt your search engine rank. Having a high link to content ratio, especially for new sites, can present a problem.

From what I’ve read recently, Google tends to prefer links that slowly progress with content over time. This presents a challenge to new sites that may want to link everything within an article, hoping for the best search engine results. I guess slow and steady wins the SEO race as well.

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